The University of London
The University of London is a leading UK provider of distance and digital education internationally, offering programmes to 45,000 students in 190 countries around the world. Rooted in London, our community and impact are global.
We are a national leader in the humanities, and we promote their value to society and the economy through knowledge creation and exchange.
The Role
We are recruiting an Associate Director of Marketing to lead the development and delivery of student recruitment and brand marketing campaigns, across owned, earned and paid for channels, to support student recruitment and brand building objectives.
The role holder will lead a team to work in partnership with colleagues across the University, and with University of London Federation Members and overseas partners. The role sits on the leadership team of the Strategic Communications and Marketing directorate.
To succeed in this role you will have a proven track record in developing and leading the implementation of strategic, creative and sustainable multi-channel brand and marketing campaigns. You’ll be an experienced and inspiring leader, someone who can turn ideas and strategy into action to deliver measurable success. You’ll be a problem solver and you’ll be confident engaging with stakeholders at all levels within complex, multi-layered organisations. A key part of this role is the ability to harness and manage data and use CRM / email marketing / engagement platforms, so you will need familiarity with this approach, and a keen eye for detail. Experience in higher education / education marketing is not essential, but would be helpful.
For a full role profile, please refer to the job description.
Further information
To be considered for this opportunity, please submit your application and CV by clicking ‘Apply’ at the bottom of this page.
To support an anonymised selection process, please remove your name and contact details from your CV, these will be captured in the short application form.
Applications must be submitted before the closing date of midnight on Sunday 26 November 2023.
Informal long listing telephone interviews will take place w/c 27 November 2023.
Interviews for candidates shortlisted will be held on Wednesday, 6 December 2023 at Senate House, Malet Street, London.
If you would like more information about the role or to arrange an informal chat, please email [email protected].
The University will be unable to sponsor candidates for a visa for this role. Successful applicants must be able to demonstrate their right to work in the UK for the duration of their employment.
The University currently operates a Hybrid Working framework involving a mix of working remotely and in the office. Typically, the majority of employees will be able to agree to work remotely for up to 60% of their working week, role dependent, however will be required to attend on specific days for training or meetings.
The University of London is committed to promoting a diverse and inclusive working environment where we can all be ourselves and succeed. We particularly encourage applications from members of Black, Asian, and Minority Ethnic communities as this group is currently under-represented at all levels within the University. All appointments will be made on merit, based on the criteria identified in the job description.
Pursuing excellence in education and equal opportunities.